Narratize gives R&D, regulatory, marketing, and commercial teams one Product Knowledge Hub per product — so reformulations move at brand-team pace, claims hold up by design, and decades of formulation science survive the next retirement.
Three pressures stack. Claims have to survive regulatory and retail scrutiny. SKU proliferation turns every reformulation into a hunt through prior work. And the intuition that built your hero products is months from walking out the door.
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The substantiation work multiplies with each new product and line extension, and a single weak claim can stall a launch.
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As SKUs multiply, finding the prior formulation and the decisions behind it can take longer than the reformulation itself.
The formulators who built your best sellers are nearing retirement, and their intuition is documented nowhere.
The three pillars, translated into the work your formulation and regulatory teams do every day.
R&D speed finally matches launch cadence. Smart Templates pre-fill from prior formulation work, so chemists stop starting from scratch on every new product.
Portfolio-level confidence on which formulations to scale, reformulate, or retire. MoCRA and FSMA traceability built into every launch.
All formulation knowledge centralized in one Hub. Senior formulator expertise captured before retirement and searchable by newer chemists.
Kao runs Narratize to centralize R&D knowledge and accelerate innovation across personal-care categories.
Personal Care leads the rollout. Each vertical gets its own page, with workflows and templates built for its claims and compliance regime.
Connect MoCRA and INCI compliance, claims substantiation, and efficacy and sensory testing to every formulation, so line extensions launch fast with claims that hold up.
Keep AAFCO claims, palatability and digestibility data, and nutrition profiles tied to each recipe, so reformulations reuse proven work instead of rebuilding claims.
Bring FSMA and CGMP records, sensory science, and allergen verification together, so new flavors and line extensions move from concept to shelf in weeks.
Tie formulation, regulatory substantiation, and performance claims to each product, so reformulations stay compliant and claims survive retail scrutiny.
Connect flavor-system development, shelf-life data, and claims substantiation, so new beverages reach market faster with the science behind them intact.
Across skin, hair, home, and hygiene lines, ideas stalled in document graveyards and prior work was hard to reuse. Product Knowledge Hubs turned R&D knowledge into a living, shared asset for global teams.
Across skin, hair, home, and hygiene lines, ideas stalled in document graveyards and prior work was hard to reuse. Product Knowledge Hubs turned R&D knowledge into a living, shared asset for global teams.
In your demo, we build a Narratize instance customized to your product portfolio and walk you through it — so you can see exactly how AI-native innovation helps you bring superior products to market faster.
Schedule a Demo →Reformulation runs at brand-team pace when formulation history, supplier data, claims evidence, and regulatory context live in one Product Knowledge Hub. Teams start from what the company already knows instead of rebuilding it every project.
Every claim traces to its supporting evidence by structure. When a formulation changes, teams see exactly which claims and documents the change touches, before a regulator or retailer asks.
Yes. Knowledge Capture agents draw out expert reasoning at the source, and it stays searchable and working inside the hub. Decades of formulation science remain in-house even as senior scientists leave.
Kao is a named Narratize customer. A benchmark-validated program with a global pet nutrition company measured 67% faster innovation cycles, and customer programs report a 70% reduction in documentation time.
Yes. AI Workflows encode your gate process so briefs, claims matrices, regulatory checks, and launch documents arrive at each gate already grounded in the product's knowledge.
