Product

Bridging the Gap Between R&D and Business

Discoveries depend on clear, accessible communications to garner understanding and win belief. Here's how Narratize can help.

Alicia Surrao

Alicia Surrao

August 2, 2024

Your R&D professionals are the brains behind the business. But too often, R&D teams grow siloed, and struggle to produce understanding and belief in the incredible discoveries they make through their work. The crux of the problem? Translating complex technical insights into compelling narratives that resonate with business leaders. 

Many R&D professionals are aware of how much time they spend trying to bridge this gap – averaging to about a third of their work week. And they are aware, too, of how hard it can be to do well: less than half share that they do this work effectively and efficiently. The reasons for this are clear:

  • Lack of resources tailored for technical-to-business communication
  • Time constraints in fast-paced R&D environments
  • Skills gap in translating technical jargon to business language

Narratize is designed to fill in these blanks, so that findings from your R&D team stay top of mind in every conversation.

Check out the interactive demo and read on to explore templates and collaboration features that organize, clarify, and communicate even the most technical concepts with impact. 

Transforming Complex Findings into Compelling Narratives

Narratize harnesses the power of advanced AI to help R&D professionals effectively communicate their work to non-technical audiences. Our platform goes beyond mere simplification – it crafts narratives that highlight the business value of research findings:

  • Researchers input their findings, observations, and ideas in their own words.
  • The StoryInfuser analyzes this input, identifying key themes and potential impact areas.
  • These insights are seamlessly woven into various output formats, ensuring that the researcher's voice and expertise shine through in every piece of content.

One Platform, Multiple Outputs

One of Narratize's most powerful features is its ability to generate various content types from a single input. With just a click, a detailed technical report can be transformed into:

  • An executive summary for C-suite decision-makers
  • A visually compelling slide deck for board presentations
  • A press release for external communication
  • A detailed white paper for industry peers

This multi-format approach ensures consistency across all communication channels while saving countless hours of work.

Capturing and Integrating Researcher Insights

Product marketing teams love the StoryInfuser’s Technical Insights template, which captures the nuanced insights of researchers that often get lost in traditional reporting methods:

  1. Researchers input their findings, observations, and ideas in their own words.
  2. The StoryInfuser analyzes this input, identifying key themes and potential impact areas.
  3. These insights are seamlessly woven into various output formats, ensuring that the researcher's voice and expertise shine through in every piece of content.

This approach not only improves the quality of communication but also empowers researchers to play a more active role in how their work is presented to the broader organization.

Accelerating Research with the Article Analyzer

Possibly one of the most exciting features for research teams is the Article Analyzer. This tool turbocharges how R&D professionals interact with dense scientific literature and technical documents. The Article Analyzer can quickly extract key information from complex PDFs and research papers, allowing researchers to:

  • Rapidly digest and summarize lengthy technical articles
  • Identify crucial data points and methodologies
  • Generate concise summaries for team discussions or stakeholder presentations
  • Integrate findings from multiple sources into cohesive reports

A standout capability of the Article Analyzer is its Gaps and Opportunities output. This innovative function goes beyond mere summarization to provide strategic insights. The tool identifies areas where current research is lacking or inconclusive, and highlights potential avenues for new studies or experiments.

  • Business teams can more quickly identify market applications for new technologies
  • Product development can align their roadmaps with cutting-edge research
  • Marketing can more effectively communicate the company's innovative edge to customers

This Gaps and Opportunities analysis is particularly valuable for R&D leaders and innovation managers, providing them with a strategic overview that can inform research priorities and resource allocation. It transforms the literature review process from a time-consuming necessity into a wellspring of strategic insight.

By streamlining the literature review process and providing strategic analysis, the Article Analyzer helps R&D teams stay at the cutting edge of their field while significantly reducing the time spent on information gathering and synthesis. This allows researchers to focus more on innovation and less on administration, ultimately accelerating the pace of discovery and development.

Fostering a Culture of Innovation

By breaking down communication barriers, Narratize does more than just improve reporting – it fosters a culture of innovation across the entire organization. When R&D insights are clearly communicated:

  • Business teams can more quickly identify market applications for new technologies
  • Product development can align their roadmaps with cutting-edge research
  • Marketing can more effectively communicate the company's innovative edge to customers

The result is a more agile, innovative organization where great ideas don't get lost in translation.

Ready to bridge the gap? Try it for your team, free for 7 days

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Frequently Asked Questions

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Can I find case studies or examples of how other companies have used Narratize?

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Are there any webinars or events scheduled that I can attend to learn more about Narratize?

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I need a really specific story. Do you create custom use cases or customize the platform?

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What kind of support can I expect if I have technical issues or questions?

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