Nurture and Accelerate Innovation

Innovations functions will find a range of use cases in Narratize that are specific to their work, including innovation pitches and pitch variations, value propositions, problem and solution statements, and innovation stories, to name a few. We are adding use cases that serve innovation professionals to Narratize every day.

Explore how innovation teams can leverage Narratize to ensure clear communication, stakeholder alignment, and a compelling narrative that drives products from concept to market success.

Enterprise teams can create custom use cases. Our narrative scientists will guide your team through a use case ideation session to understand your business, your workflows, and your deliverable, then prepare a brief that details every technical piece of your custom solution. Once you approve it, we build it – and you’ll see a custom tile in your enterprise Product Library. 

Innovation Storytelling drives organizational alignment, collaboration, and sales by sharing successes and failures, with leaders reporting it as crucial to their personal and organizational success.
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We measure ROI in three ways: value on time spent writing, number of ideas that get activated within an enterprise, and increased funding for innovations. When extended to marketing and communications, we also measure ROI based on increased leads and conversions for content co-author with Narratize.

Yes! Teams and Individuals can sign up for Narratize for $89/mo/user. Pay with a card, and add as many team members as you need. You’ll get access to Narratize’s core Product Library with access to templates and collaboration features that make communicating  scientific, technical and medical innovations fast and easy. Cancel anytime. 

Discover how world-renowned research institutions use Narratize to translate their expertise into compelling narratives.

Developing more intrapreneurs – or, employees who can dream up feasible innovations for operationalization and commercialization within the existing business model – is a significant goal of every innovation function. When companies have more self-identified innovators, they see more and better innovations in their roadmaps. Doing so requires a deep-seeded innovation culture that fosters innovation-supporting behaviors all the time, not just at the outset of a new initiative. Start by inviting every employee to share ideas consistently, and provide venues, rituals, guidelines, and feedback loops for idea sharing. Why does it work? Our research shows that when employees narrate their ideas to others, they are more likely to see the potential in their innovation and feel emboldened as an innovator. More innovators = more innovative ideas.

Innovation storytelling is the art and science of communicating strategic narratives and personal stories about new product developments, systems improvements, and groundbreaking new thinking. How can storytelling build innovation cultures? When companies engage in innovation storytelling at the cultural level, innovation teams flourish. Our research shows that innovation teams that practice storytelling enjoy improved alignment on innovation initiatives, improved collaboration, and increased sales and leads, to name a few.

Communication is a cornerstone of innovation management – innovators spend up to 30% of their time writing and communicating throughout the stage gate process. But less than half of them feel they are doing that work effectively and efficiently. Why? A lack of resources, time, skills, and support from leadership. That’s one reason why Narratize also offers Innovation Storytelling Training™ in the Era of GenAI. Innovators will gain confidence in communication, tools and resources to do it better and faster, and a stronger baseline knowledge of GenAI as an emerging technology to boot. Contact Sales to learn more.

GenAI is seeing rising adoption across industries and functions – and bearing out real results. There are a number of use cases for generative AI across innovation teams, particularly around culture-building. GenAI designed for innovators can help accelerate and support idea development, idea sharing, internal communication with leadership, product, marketing, and sales, decision making, and roadmap planning. Explore Night Sky x Narratize – your source of information and guidance for all things GenAI transformation and innovation – to learn more.